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"My mind today was put [on a] journey as I was give the opportunity to visualise the tactics of information activism. My experience made my eyes stare and look closely at a direction I used to just glance at, rekindle some dreams I had shelved under my pillow, open my mouth to say a word or two on issues I’ve been keeping quiet about."

Liz, workshop participant,
The Kubatana Trust and The NGO Network Alliance Project,
Zimbabwe
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10 TACTICS
for turning information into action
mobilise people
witness and record
Visualise your message
amplify personal stories
just add humour
manage your contacts

use complex data

use collective intelligence
let people ask the questions
investigate and expose
1. mobilise people
2. witness and record
3. visualise your message
4. amplify personal stories
5. just add humour
6. manage your contacts
7. use complex data
8. use collective intelligence
9. let people ask the questions
10. investigate and expose
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BASICS
every campaign should consider
campaign strategy
access information
think creatively
online and mobile, security and privacy
campaign analytics
1. campaign strategy
2. access information
3. think creatively
4. online & mobile, security & privacy
5. campaign analytics
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